The negative aspects of the dam’s environmental, economic and social impact in the region make efforts to safeguard what is an important part of our heritage and cultural identity imperative. This heritage is an essential focus of regional development, especially when we considered winegrowing and tourism as strategic areas of its future well-being.
As part of the company’s contribution to the “Salvar o Tua” (Save the Tua) platform, Esporão has launched a special 1,000-bottle edition of its prize-winning red, Assobio 2011, which is produced at Quinta dos Murças.
The Assobio 2011 special edition boasts a photograph of the Tua River, donated by photographer Duarte Belo, and directs consumers to the platform site, encouraging every citizen to get behind the cause by spreading word of the campaign, participating in the platform’s initiatives and projects, and sending an e-mail to UNESCO putting pressure on the organization to put a halt to the dam. The e-mail can be sent via the platform’s site, www.salvarotua.org.