Esporão buys Sovina brand and invests in the craft beer category

Esporão buys Sovina brand and invests in the craft beer category

Esporão purchased ‘Os três Cervejeiros Lda.’, a company which, since 2009, has been producing the craft beer Sovina, a brand that has pioneered the craft beer sector in Portugal.

According to the CEO of Esporão, João Roquette, this acquisition was ‘driven by the opportunity to create a quality beer market in Portugal, just as occurred with wines and olive oils. The Sovina brand is a leader in the craft beer market, with a positioning in line with ours and attributes we admire: high quality of the product, a comprehensive portfolio and an excellent image.’

Sovina beer, the first craft beer made & bottled in Portugal, is a 100% natural product, without chemicals, additives or preservatives, applying traditional production techniques.

Focusing on the national market, Sovina is now part of the Esporão project and portfolio.

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